Alexandra Williams, MA and Kymberly Williams-Evans, MA
Boomer Skin for the Win!
Skin care is relevant to everyone, especially women over 50. Twenty-six percent of older adults want to age naturally (no surgery) AND plan to buy “anti-aging” products. For baby boomer women, skin care treatments are second only to spa treatments.
Beauty Survey from BOOMbox Network
Alexandra: A 2012 survey on beauty by BOOMbox Network found that we midlifers are concerned about crow’s feet, lip lines & creases, forehead wrinkles, dark creases around the eyes, skin texture, aging spots, facial wrinkles, dry skin, oily skin, acne, and uneven skin. Whew, that is an extensive and somewhat frightening list! Guess we aren’t the only ones who spend time staring at the mirror, just looking for something to worry about. And here we thought our worries ended once our kids left the teen “my parents are here to ruin my life” years!
The BOOMbox survey also found that baby boomer women want accurate, credible information about skin care products. Not surprisingly, we trust our friends, family and bloggers for information about quality, effective products more than other sources.
Fun Fit Facts About Skin
Kymberly: I also trust myself to read labels and to research things I want to learn more about. In so doing, I found some Fun Fit Facts about skin that may interest you. For one, your skin renews itself every 28 days. Isn’t that good news if you decide to embark on a new skin care regimen!? And where is your skin thickest? Thinnest? You have to skim the skinny in this Skin Infographic to find out.
Skin That is Beautifully Pro-Aging
Did you know we host a radio show? If you are committed to improving your skin as you head into midlife, listen to Beauty author and Make-Up artist to the stars, Michelle Phillips. Click to hear our radio interview of her on Being Beautiful Inside and Out. While there, scurry through our trove of episodes to discover clever, motivating, illuminating answers to many of your active aging questions.
Then enter a giveaway we and Theraderm are offering. In fact, Theraderm is generously offering two prizes. But first, a word from my sister.
Alexandra: Theraderm sent me the Cleansing Wash, Fruit Acid Exfoliant, OPC Reparative Gel, Peptide Hydrator, Platinum Protection Sunscreen, Enlighten Skin Brightener, Peptide Repair Eye Creme and the Anti-Aging Lip Complex to try, based on my requests. So far my favorites are the sunscreen, skin brightener and lip complex because I feel like I can see discernible results (no burning and soft lips). Unlike some other skin care products I’ve tried, I’m also happy to say that none of these have given me acne.
Alexandra’s True Story
Right after I started using the products Theraderm sent me, I walked into my exercise class and was asked by one of my students what I had done to myself to look so young. I almost had to argue with my student to convince her I hadn’t had any work done to my face. I can’t say the skin care products were the cause; I can only say what happened.
I like that the sunscreen is paraben free, oil free, fragrance free and non-comedogenic (doesn’t block pores), yet I do wonder about some of the ingredients, as I don’t recognize many of them. I do recognize urea, which sounds like it might be from urine (it is), yet it’s an organic compound that’s been effective for skin hydration for thousands of years. But I digress….
Two lucky readers can win the Theraderm Skin Renewal System with Peptide Hydrator (value: $140.50)
Cleansing Wash (4oz)
Fruit Acid Exfoliant (2oz)
OPC Reparative Gel (1oz)
Peptide Hydrator (1.7oz)
Gentle Action Application Pads (100ct)
Unbuffered Lactic Acid
Oligomeric Proanthocyanidins (OPCs)
Patented soluble Keratin Peptides
Does Not Contain:
Kymberly: Sad news for our non-US friends. The Theraderm giveaway is open to U.S. Residents only. The two winners will be selected September 23, 2013 because we want to wrap up this silky smooth giveaway before we head to FitSocial to speak and learn. Enter below.Apply liberally, then rinse and go!
Really want to clean up? Then:
A) subscribe to ourYouTube channel and blog.
C) Hire us to speak at your next meeting or conference. Call (805) 403-4338 or email email@example.com.