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3 Food Trends for 2014

Alexandra Williams, MA
pic of Expo West

Natural Products Expo West

For the fourth year in a row, Kymberly and I spent several days at the Natural Products Expo West, sampling delicious (and healthy) food and beauty products, and attending sessions so that we could share the latest news with you.

In this first part of our trend-spotting series, I’ll share three food trends.

1. Products that seemed out of the ordinary a few years ago are now getting even MORE unique – examples of this include calamansi flavored sparkling coconut water from JaxCoco, South Asian-inspired snacks from Zouq,

pic of Zouq snacks

Zouq snacks are my new go-to munchie

wheat free, gluten free, sugar free, all cheese chia seed parmesan crisps from Kitchen Table Bakers , frozen desserts sweetened with monk fruit from Arctic Zero, and even grassfed, organic, bacon cranberry bison bars from EPIC Bar.

2. Parallel, yet not diametrically opposed is the trend toward making healthy food accessible and available to all (especially families). According to Steve Sidwell, founder of Lúvo, the number of lunch eaters has dropped, while the number of snack eaters has risen. Those snacks (and all food) should be good for you, and accessible – including at work, school and airports. In other words, bring the healthy food to the people, not have the people search out the food.

pic of Steve Sidwell

I was trying to steal Steve’s Lúvo jacket.

3. Beverages that are designed to aid your body are so varied and unique, there’s no reason to ever drink a sugar-laden soda or hospital-visit-inducing energy drink. Ever. Teas with chocolate or vegetables added, sparkling, vegan, organic probiotic drinks, (my fave is the new Hibiscus Berry Daily Cleanse from KeVita, flavored kombucha that even non-kombucha people like myself enjoy (try the black currant from Clearly Kombucha), and even different types and flavors of chocolate milk and coffee. Oh, check out Teas of Texas. Not only do they have pecos cantaloupe white tea, they also do limited edition teas for college football teams. Good sense of humor. I even found a skin rejuvenation collagen drink! I thought that was called “water” back in the day. Oh, you heard it here first – Organic Valley has protein shakes coming out in June. You can’t find them yet, but let me tell you – they’re delicious. You’ll see.

pic of Texas Tea at Expo West

Check out these Flavors

Stay tuned for more trends in upcoming posts. In the meantime, let us know your guesses as to what those might be in the comments below. Oh, we also have lots of giveaways coming up too, so keep an eye on our Facebook page.






Finally, less than one week (March 19, 2014) until the re-launch of our Active Aging for Boom Chicka Boomers radio showon a bigger platform – Voice America, Wednesdays at 8 am PST live/ 8 pm PST rebroadcast. Up first, author, scientist and personal trainer Tamara Grand, on “Hormones and Menopause.”

We were not paid to share any of these products with you. We did receive press passes and samples at the expo. 

About Fun and Fit

Get practical exercise advice, your fitness questions answered, and cutting edge health edu-tainment that is accessible and doable from long time fitness experts, Kymberly Williams-Evans, MA and Alexandra Williams, MA. We have taught on land, sea, and airwaves for 3 decades on 4 continents. From writing to speaking, emceeing to hosting a radio show, reviewing products to teaching classes, we believe that little steps turn into big paths. Move a little more than the day before. FitFluential Ambassadors and award-winners both online and off.

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11 Responses to 3 Food Trends for 2014

  1. healanyone March 13, 2014 at 9:24 am #

    The food product seems really cool.
    healanyone recently posted..Esophageal cancer and treatmentMy Profile

  2. Tamara March 13, 2014 at 1:51 pm #

    I’ve loved watching your Instagram and FB pics about your experience at the Expo!
    While I think it’s great that so many companies are working towards creating healthier snack foods,

    I’m also sad that it’s only going to get easier and easier for people to reach for pre-packaged foods than an apple or banana…
    Tamara recently posted..Hormones and weight gain after 40 | does sleep play a role?My Profile

  3. Jody - Fit at 56 March 14, 2014 at 4:27 pm #

    It was overwhelming!!! :)
    Jody – Fit at 56 recently posted..I Wanted to Post Today but I am Sick. :(My Profile

  4. GiGi Eats Celebrities March 14, 2014 at 5:54 pm #

    I’m still sad we did not see each other!!! :(
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  5. Andy March 18, 2014 at 11:43 am #

    Thank you for a great report from Natural products Expo! I hope more and more people will understand that ecological and natural food is not a “fancy trend” but the way to stay healthy on or modern life…
    Andy recently posted..Skinception Rosacea Relief Serum ReviewMy Profile

  6. Tammy March 19, 2014 at 1:27 pm #

    Wow. Whole new world. Awesome new world. Coming from a Dorrito loving woman, that says a lot. Thanks for sharing!
    Tammy recently posted..From Here To There … An EternityMy Profile

  7. Haralee March 19, 2014 at 9:10 pm #

    The TX Teas sound interesting. What a great opportunity to taste test!
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  8. Gale Kimbrell March 31, 2014 at 5:42 am #

    Wow! It seems great! I have used KeVita, Its nice!
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  9. Yum Yucky March 31, 2014 at 8:40 am #

    Can we please add “edible adult bib” to the list of new food trends? Who should I contact about this?
    Yum Yucky recently posted..Selfie Pic FAILMy Profile

  10. I wish there’s Natural Products Expo here in the Philippines. I am jealous with you guys that you attended this awesome event.

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